Benefits Sales Strategies

Open enrollment may seem like a long ways off, but today's top brokers are constantly on the lookout for tools and techniques to improve the process.

Brokers are gaining more experience than in past years and that the average broker is now more knowledgeable about voluntary. And that makes him or her a more formidable competitor.

Once employers understand the true value of voluntary benefits, they will be more willing to increase their offerings.

Nine former employees of Aflac Inc. are claiming pervasive fraud and other misconduct, including pushing them to use sales tactics akin to those of the Wells Fargo scandal, as well as ruthlessly retaliating against whistleblowers.

As we kick off the new year, Im very happy to share the news of Christina and Jean and how they are making a difference and leaving their footprint in our industry.

Profitability doesn't come from acquiring business, but from retaining happy customers and the benefits of the revenue stream they create.