Benefits Sales Strategies

Games have been around for eons and bring out competitive spirit. So it should come as no surprise that game theory can be used in the area of employee benefits.

Millennials want tomorrows technology yesterday. Instead of being fearful that technology will hurt their business, brokers must embrace technology and meet clients where they are in their location or on the go.

Increased longevity is changing the social and economic pressure many in the workforce feel. I like to refer to this issue as the sandwich and the barbell because they are two aspects of longevity, putting pressure on both employees and employers.

More Americans have health insurance today than any other time in history. Despite this accomplishment, there are still some gaps in coverage that stress the need for critical illness insurance.

For todays businesses to thrive, its all about talent, and those brokers who bring innovative approaches to all aspects of human capital are winning.

How can employers cut costs and give employees great benefits? The answer might surprise you.