Benefits advisors play a crucial role in safeguarding the health and financial wellbeing of millions of Americans, making their role more vital than ever in the face of recent significant legal and economic challenges.

In this episode of the ShiftShapers podcast, host David Saltzman welcomes Steven Amiel, CMO at NextGen Benefits, to explore why marketing has become more challenging, costly and less effective in terms of ROI than ever before.

Take a moment to explore the incredible work our next three features — Leslie, Heather, and Pamela — are doing to enhance our industry.

The power of allowing your personality to come through during the sales process cannot be overstated.

Most organizations struggle to hire racially/ethnically diverse employees, develop talent from underrepresented backgrounds and create positive workplace experiences across demographic groups.

This article explains how GI issues show up in medical claims and what benefits professionals can do to bring relief to the people whose lives they have the power to impact.

Harrison Butker's recent controversial commencement speech got me thinking about what I would say to graduates who are embarking on their next journey and reminiscing about some things that were said to me along the way.

It's clear there's a disconnect between employers and their teams regarding benefits, but advisors can make a difference.