November 2022

Letter From the Editor


Take one step backwards for voluntary success

Marty Traynor | November 01, 2022

Employees have various preferred ways of being contacted, and that a multi-faceted campaign should be conducted to most effectively communicate and educate about benefit choices.

Is your sales desperation driving clients away?

Kevin Trokey | November 07, 2022

Even when you give them your best effort, you’ll still lose clients; however, it should never be because you performed to any standard less than your best.


Face of Change

Let your passion shine: A Q&A with Bryce Heinbaugh

Paul Wilson | November 10, 2022

CEO of IEN Risk Management Consultants and President of Concierge Nurse Navigators, Bryce Heinbaugh, finds purpose in the work he does and the people he helps, while also helping others find their purpose.


Leadership: BenefitsPRO LUMINARIES 2022 Honorees

BenefitsPRO Editors | November 03, 2022

The BenefitsPRO LUMINARIES honorees are being recognized for the dynamic and inclusive ways they are driving the benefits and health care industries forward.

Voluntary Solutions

A new era of small group benefits

Meg Collins | September 12, 2022

Now is the time for benefits advisors to help small employers embrace opportunities, technology innovations and new approaches to benefits spurred by the pandemic.

Why fertility coverage is a benefit for everyone

G. David Adamson, M.D. | August 24, 2022

As the conversation about employee health care has shifted, benefits such as fertility treatments have become more and more common, with ambitious companies looking to hire and retain the best staff.

BenefitsPRO Daily

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